You may have heard of mobile wallet already. And if you have, you probably know it as a tool for making mobile payments or a place for storing...
READ MORENew Consumer Report Highlights Top Mobile Marketing Preferences
by Dave Ratner | May 10, 2017 | Mobile Marketing
Do most consumers prefer to chat with their favorite brands by mobile? How important are mobile loyalty programs in influencing brand...
READ MOREHow Brands Are Using Mobile to Engage Customers
by Mary Clark | May 9, 2017 | Mobile Marketing
This post originally appeared in Hot Topics and is republished here with permission. As fast as mobile technology has been evolving, what’s...
READ MOREPodcast: Proven Steps to Earn Brand Preference with Content Marketing
by Mary Clark | Apr 28, 2017 | Mobile Marketing
This podcast was originally produced by Sales Benchmark Index and is republished here with permission. Our guest today is Mary Clark,...
READ MOREMobile Wallet Emerges as Important Banking Solution at Mobile World Congress
by Pablo Mlikota | Mar 14, 2017 | Mobile Marketing
I just returned from this year’s Mobile World Congress, and, as usual, the people, the energy and the innovation have left me excited and...
READ MOREMobile Wallet Offers Strategic Opportunity
by Dave Ratner | Jan 6, 2017 | Mobile Marketing
This article originally appeared in the December 2016 issue of Total Retail is published here with permission. Holiday shopping may not feel...
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