Enterprise communication has never been more complex. You're engaging with customers across multiple continents, navigating countless regulations, and managing a growing list of digital and mobile channels. Whether it's SMS, RCS, voice, push notifications, or in-app messaging, each interaction shapes your customer relationships.
The limitations of legacy systems create real challenges. Even modern cloud solutions can become disconnected and fragmented, leading to inconsistent customer experiences and operational inefficiencies.
Communications platform as a service (CPaaS) solutions address these challenges by providing a unified platform that facilitates messaging while also delivering security and scalability. Nearly 70% of companies responding to a Metrigy survey had adopted or planned to adopt CPaaS in 2024, while an additional 17.6% of businesses planned to use it this year. Gartner projects that by 2028, 90% of global enterprises will rely on CPaaS for customer experience and engagement.
However, not all providers offer the level of reliability that global enterprises need, particularly when it comes to worldwide reach and direct connections to mobile network operators (MNOs). Syniverse, recognized as a major player in the IDC MarketScape: Worldwide CPaaS 2025 Vendor Assessment, is built to meet these challenges. And, trust us, the right provider makes all the difference.
What today's enterprise communication requires
When your customers are everywhere, your communications strategy must scale to match.
The modern enterprise operates across multiple regions and balances different languages, regulations, and customer preferences while managing multiple engagement channels. To succeed, your business needs a CPaaS built for global reach with seamless integration and uncompromising reliability.
At the foundation, you need instant, reliable message delivery at a global scale. Delays are unacceptable when you're sending fraud alerts or authentication codes. A regulatory-compliant platform is mandatory when you're sharing test results and appointment reminders. Real-time order confirmations and shipping updates are valued when you're managing customer expectations.
Artificial intelligence (AI) is also beginning to shape every interaction. AI-powered personalization now enables you to create more thoughtful customer interactions. By anticipating needs and automating responses, you can improve service quality without increasing operational costs.
Capabilities like these demand comprehensive security and compliance features. With the rise of fraud and AIT attacks, basic security measures no longer suffice. You need sophisticated systems that can detect suspicious patterns, filter fraudulent traffic, and maintain compliance with regulations across every region where you operate.
These security requirements extend to system integration. Your teams rely on platforms like Salesforce, Adobe Campaign, and Oracle HCM. They need APIs and low-code tools that enable quick deployment without burdening IT resources.
The most sophisticated CPaaS platforms help businesses achieve all of these goals by eliminating operational roadblocks and giving them the tools to manage communications efficiently.
Why Syniverse is the ideal CPaaS partner for global enterprises
Enterprises with a presence across multiple regions need a provider with proven experience in managing complex, worldwide connectivity and the infrastructure to support large-scale engagement.
Syniverse brings distinctive strengths to global enterprises through its direct carrier connections. With connectivity to more than 800 mobile operators and a presence in 193 countries and territories, Syniverse maintains one of the industry's most extensive networks. Unlike providers that rely on intermediary aggregators, Syniverse's direct carrier relationships ensure reliable, cost-effective message delivery.
Enterprise-grade expertise sets Syniverse apart in the market. Drawing on decades of experience serving Fortune 2000 companies, Syniverse understands the intricacies of large-scale customer engagement. Its dedicated solution engineers and customer success teams work directly with your business to optimize messaging strategies and improve engagement metrics.
This level of expertise and global reach is why Syniverse was recognized as a Major Player in the IDC MarketScape: Worldwide CPaaS 2025 Vendor Assessment. To explore how Syniverse can help your business navigate the complexities of enterprise communication, visit our CPaaS Concierge solutions page or speak with a Syniverse expert today.